Damien Griffin
Partner, expert in Customer Experience and Digital Transformation
Damien
"My favourite projects are helping clients become customer-led through the AI-enabled re-imagination of Customer Experiences to drive strategic, commercial and stakeholder value"
At a glance:
Joined Baringa in
2022
Works across
Financial Services, Government, Telco and drive our Service Re-imagined and AI in Service propositions
Favourite place
Lisbon
A Surprising fact about yourself?
I had a drink with Matt Damon in le Marais, Paris when he was filming the 1st Bourne Identity
In detail:
Damien brings 20 years of experience across industries to Baringa, driving impactful transformations that put the customer at the heart of businesses. Throughout his work on customer-focused agile transformations, Damien champions customer-led design and delivery, and thrives on guiding organisations through this journey.
His core specialisms lie in AI and tech-enabled Customer Experience (CX) design and delivery. Damien is well-versed in Contact Centre cloud platforms, Customer Relationship Management (CRM), Customer Engagement Platforms (CEP), Generative and Agentic AI solutions, and core channel applications like Knowledge Management (KM).
Damien enjoys working shoulder-to-shoulder with clients, immersing himself in their context, and equipping them with tools and knowledge for self-sufficiency post-project.
Outside of work, Damien is an avid traveller, diver and skier. He's passionate about physical fitness, a devoted football fan, and cherishes time with his young family.
Insights from Damien Griffin
Transforming customer service with AI
Integrated across service and operations, AI drives growth and cuts cost to serve. Resulting in better outcomes for customers and employees, the gains are proven. Why wait?
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From soulless to seamless: Transforming customer service with AI
AI in customer service is at a tipping point. Our research reveals how human-centred design can turn frustration into growth.
Read moreIs digital and AI delivering what your business needs?
Digital and AI can solve your toughest challenges and elevate your business performance. But success isn’t always straightforward. Where can you unlock opportunity? And what does it take to set the foundation for lasting success?