With the increasing maturity of the energy retail markets, the challenges facing retailers are changing.

A decade ago things were much more simple: win customers and minimise customer losses. Today we are in a period of unprecedented complexity: how best to segment the customer base? How to identify the profitability of each group? How to implement an effective customer targeting strategy to move toward a more profitable customer portfolio?  Above all, retailers must balance commercial drivers with the social, ethical and regulatory responsibilities of reducing customer energy use and carbon impact, alleviating fuel poverty, and ensuring that the business creates a level of profit that is satisfactory for both shareholders and consumers.

Given these new and emerging challenges, it is unsurprising that both B2C and B2B energy retailers alike are undertaking such a wide portfolio of change projects.

Baringa Partners has been a specialist in the UK energy retail market since competition was introduced more than a decade ago. Baringa has been trusted time and time again, to provide the advice, the partnership, and the people to deliver exceptional results.  We are helping industry players of all sizes to define, shape and deliver the change projects required to succeed in today’s markets.

Our retail practice has experience in projects at every stage of the retail business function lifecycle, from marketing to debt management, and in many and varied project domains, from strategy and change roadmaps to functional architecture and data cleanse. Our depth and breadth of experience in the sector is second to none and we partner with our clients to tackle head-on the challenges that dominate their corporate and change agenda, including:

• Energy retail business strategy
• Retail systems assessment, selection, design, delivery and business deployment

• Pricing and margin analysis, management of revenue leakage and delivery of better returns
• Customer services performance and cost transformation
• Market accreditation support
• Analysis and business response to regulatory and retail market change
• Change management, organisational change and content-rich project management
• Business case preparation, socialisation and sign-off
• Design of  HR & capability performance initiatives for IT departments
• Project benefits management, driving through project ROI (return on investment)
• Optimising the interaction between retail, wholesale and generation business units to better manage accountabilities for margin and risk